16th August 2010 by Barry
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Tags: Social media, tire dealer marketing, tire industry news
Posted in Marketing, TCS News | Add Comment
Whether you are a bit scared to get going on social media or your social media effort is off to an inauspicious beginning, there are steps you can take to make sure your social media marketing strategy actually propels consumers into your store rather than running them off. The good news is, this medium of marketing is very well accepted by consumers. Now there is a truly viable way to interact socially with your buyers outside of them coming into the store; and consumers are more motivated than ever to share their experiences. With social media, they have a means to do so – 24/7, every day of the year! We all know that positive experiences are always good for your business but social media allows you the opportunity to address the negative experiences as well. Imagine a customer comes to your tire dealership and is not satisfied. They immediately get on their social network and start talking about it. Now you have the opportunity to show your community how much you value your customers by joining the conversation and making it right.
So, good service + good social media feedback = more customers
To learn more about steps to ensure a positive experience with social media, read the following article published by Modern Tire Dealer: http://www.moderntiredealer.com/Article/Story/2010/07/Keep-the-social-in-social-media.aspx
10th August 2010 by Tim
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Posted in TCS News | Add Comment
This weekend at the Tennessee Tire Dealers Association’s annual convention and tradeshow held at the Nashville Downtown Hilton, TCS’s very own Bethany Paschal was one of two recipients of the 2010 TTDA Scholarship. Bethany is the daughter of Glenn Paschal, senior programmer at TCS.
Graduating with a 3.88 GPA and ranked 4th in her class at Monterey High, Bethany plans to attend Tennessee Tech University this fall and has declared premed as her major. Honors, AP and College Placement courses were just a small piece of Bethany’s vita while attending Monterey High. She also participated in some capacity over the last 3 years in over 21 volunteer/non for profit organizations, 11 school clubs and organizations and was a rock star basketball player.
The Wendy’s High School Heisman award was one among many athletic achievements Bethany received in her tenure at Monterey High. Many part time jobs were also a piece of the busy schedule of this stellar high school student. Whew! I am exhausted just thinking about that schedule! TCS is thrilled for Bethany and Glenn to receive this award and we look forward to hearing of her continued success as she pursues the first year of many to come as a premed student! Congratulations Bethany!
5th August 2010 by Shawn
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Tags: texas tire dealer association, tire business, tire dealer, Tire Power Software
Posted in TCS News | Add Comment
We would like to take a minute to congratulate one of our customers. Recently the 2010 Texas Tire Dealer of the Year award was given at the TTDA show held in Fort Worth, Texas. “This award recognizes a Texas tire dealer for their commitment and service to the tire industry in Texas and their community,” as stated by Bonnie Moreland, TTDA Past President and former recipient. Moreland goes on to say, “We are fortunate in Texas to have several tire dealers who have demonstrated a strong dedication to the Tire Industry. However, Bill Snelson truly exemplifies what this award is all about.” TCS could not agree more! Thank you Bill for your dedication and over 30 years of service to the tire industry. It is an honor to work by your side.
4th August 2010 by Bill
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Tags: tire business accounting, tire business point of sale, Tire Power Software, tire shop management
Posted in TCS News, Tire Power Software | Add Comment
Many tire dealers are still doing invoicing, inventory management and accounting without the use of a point of sale complete business management software solution. Changing to a POS can be frightening and overwhelming; with the option to implement a POS not even considered due to the perception of a non revenue cost item. Based upon our customer input and the personal experience of the people on our staff, we know you can turn your paper into profit.
Consider this. I believe the most important reason for you to invest in Tire Power, our complete business management software solution, is Control! With Tire Power you have complete control of your:
- Invoicing (no missed transaction details $$$)
- Inventory Management (know inventory levels instantly and create work orders in seconds $$$)
- Accounting (real time GL transactions, receivables and payables $$$)
For many, justifying the cost of a point of sale software solution is shut down without considering the TRUE cost savings to your bottom line. The easiest and most important savings to recognize is Time! Time saved creating an invoice, managing inventory levels and accurate accounting in real time. How do you put a price tag on time? The more time you save by using Tire Power the more time you have to sell sell sell! $$$.
Items needed to generate revenue such as Tire machines, tools, alignment racks and service trucks, individually are only involved in a certain percentage of your total transactions. Tire Power is involved in EVERY TRANSACTION EVERY DAY YEAR AFTER YEAR AFTER YEAR. Not only every transaction but every dollar your business generates!
Every day Tire Power users continue to experience the true meaning of turning paper to profit!