Archive for June, 2010


Tuesday, June 22nd, 2010

(Cookeville, TN, 06-22-10) TCS, a TN based software and web products provider, and Social Butterfly.Pro have initiated a collaborative effort to produce a new brand of Social Media websites for tire dealers.  The importance of Social Media for brand recognition and visibility has mushroomed in the past 12 months, and this new cooperative effort is a powerful enhancement to TCS’ burgeoning array of products and services for the Tire and Automotive Services industry.

“We’ve been helping dealers utilize Social Media over the past two years now and it has become obvious to us that the websites in use today fall short in the tools necessary to fully take advantage of their internet presence,” stated Shawn McKenzie, President of Social Butterfly.Pro, a NH based Social Media support site for Tire dealers. “TCS already has a strong web product mix in place, we had the Social Media expertise, it made sense to work together.”

The biggest advantage the TCS/Social Butterfly partnership is bringing to the tire dealer is a single place to manage their web and social presence. “The website has a clean, crisp look and drives interaction with your customers and potential customers with tire information and social media.  But the biggest reason to build a site with us is we are offering the only product that allows the administration of your entire web media presence to be managed and controlled from one place. Twitter, you tube, facebook, specials, promotions, online coupons, active tire and wheel data and pricing, website analytics, customer contact, and much more will all be managed from a single point.  Tire dealers are going to love how easy it is to corral and manage multiple marketing tools in one place.” says Barry Reese, president of TCS.

Both TCS and Social Butterfly affirm that using social media is no longer just an option for tire dealers and all small businesses in general, but a necessity. Access to media has flattened this year in that any small business can now have a powerful presence on the web. The technical expertise of TCS combined with the Social Media aptitude of Social Butterfly allows this partnership to provide a powerful new marketing tool for tire dealers and other small business owners.

Interested Tire and Automotive dealers are encouraged to contact TCS,, or Social Butterfly,, to find out how this partnership can directly help their businesses.

About Tire Company Solutions

Tire Company Solutions, a Microsoft Certified Partner, develops and markets both off-the-shelf and custom software solutions, ecommerce platforms and support and consulting services to independent tire and automotive service companies.

In business within the Windows environment for over 16 years, TCS has created information technology solutions for tire and automotive centers with one focus: making them more profitable.  In addition to the software, TCS offers ecommerce solutions, consulting services and website creation for its customers.  For the latest news, information or an online demonstration, visit the company’s website, or call 1-888-449-8473.

The Company is headquartered in Cookeville, TN with a western region office in Salt Lake City, Utah.

About Social Butterfly.Pro

Social Butterfly.Pro is one company in the spectrum of SocialButterfly Ventures, operating out of Manchester, NH.  Social Butterfly is designed to help tire dealers maximize their use of powerful online tools. By providing a single gateway to everything online; Social Butterfly aims to provide tire dealers the means to set up and implement these powerful new marketing tools and how to make them a powerful component of their marketing strategy.

Molly Reese
TCS Technologies

Fan Appreciation – TCS Persona for Firefox

Friday, June 18th, 2010

Show your TCS appreciation this month with a Firefox persona! Wait … what is a persona, or Firefox for that matter? Well the answer to both is quite pleasing. Firefox is a free web browser alternative to Internet Explorer. It has outperformed Internet Explorer in all testing, including speed and security. For more information and a link to download the latest version of Firefox, click here.

Now on to a persona. Personas are free, easy-to-install, easy-to-use themes which change the look of your Firefox web browser. No more boring gray windows to look at … unless that is your thing. More importantly, if you are a fan of TCS, show it with your browser in style. Click here to use the TCS persona for Firefox inside your current or newly installed version of Firefox. We want this to eventually be a fan created theme so if you have any suggestions, send them to . Who knows, maybe the first few customers who send some feedback our way will get a persona of their own created for them free of charge! What a great way to make that contact with your customers. And if a persona isn’t your thing, give us a call at (888) 449-8473 and let us know how crazy you are for TCS. Thanks again to all of our customers out there in the world. You guys are great and we hope to continue to make you proud of TCS and the software and services we provide for many years to come.

Setting up Tire Estimator

Wednesday, June 16th, 2010

If selling tires is your job, then ‘Tire Estimator’ is the tool for you! ‘Tire Estimator’ was developed to allow the user to quickly scroll through data and check package pricing for tires without having to jump in and out of a quote for each price.

In Tire Power’s Front Counter, go to ‘Search Inventory’ and search for a tire. Then on the toolbar click the ‘Tire Estimator’ button and you will see the total “4 and out-the-door” package price for the tires. From inside ‘Tire Estimator’ you can also change the quantity, price class, tax group and included package to alter the price. So at this point you are thinking “ok this is nice”, but wait there is more! This window is designed like a toolbar, so you have the ability to go back to the search window in the background and select another tire without closing the ‘Tire Estimator’ window. This is a big time saver! Just move the ‘Tire Estimator’ window off to the side and continue searching inventory. Each time you select a tire, ‘Tire Estimator’ updates!

‘Tire Estimator’ also has default settings for each store to customize what it displays. To setup  ‘Tire Estimator’, go to Office Manager > File > Store Customization > General > Tire Estimator side-tab. Select the default for the Tax Group, Price Class and Package then click ‘Close’. Now you know, so sell more tires…


Making the Most of Your Tire Power Software – Know Your ‘Search Inventory’ Window

Friday, June 11th, 2010

One of the most commonly used windows, and most powerful in Tire Power, is the ‘Search Inventory’ window.  But do you truly know all of the things this window can do for you?  Did you know you can…

  • Sort any column, or columns, by simply double-clicking on the column name
  • Move the order of the columns by using the ‘Move Column’ feature
  • View available product images by clicking on the camera icon
  • You can click on any price level on the right which will update all prices displayed in the price column
  • When you highlight any item, its specifications will display over at the bottom right of the window
  • For multi-site customers, under the ‘Availability’ section, you can see in real-time your other stores current on-hand inventory
  • For PartnersXD® users, inventory from any source, including your wholesaler, is displayed in the ‘Availability’ section, in real-time
  • Print your inventory reports right from the window, and best of all, you can print in the order you have sorted your search results
  • Use the ‘Item History’ button to easily view all activity for the selected item
  • Use ‘Tire Estimator’ to quickly quote a “4 and out the door” price for tires

…and TCS is still not done.  We have plans for new features and many more additions.  So when you get a chance, take a fresh look at your software, especially the ‘Search Inventory’ window, and make the most of your software.